Motivating employees isn’t about perks like snacks, ping pong tables, or company events. When employees are uninspired, it’s because they’ve lost the vision that allows them to grow. And, when it comes down to it, no amount of perks can fix that. The key to leadership is helping the people under you achieve their dreams,… Read more »
How to Keep Your Employees Inspired
Fight the Winter Blues and Stay Motivated
For many people, the winter months are a time to be endured, rather than anticipated. Chalk it up to the bitter cold, the perils caused by snow and ice, and the fact that the sun is shining less than at any other time of year. There’s no doubt about it—the winter blues are a force… Read more »
Create Exponential Growth by Building Mindshare
If you’re looking to see exponential growth in your business, patience is the single most important quality you can have. So many salespeople want to see their profits grow by leaps and bounds as quickly as possible. What those people fail to understand is that you win in business through persistence and a willingness to… Read more »
7 Fun Infographics to Share with Health-Minded Clients
When you’re looking to create lasting relationships with your clients, it’s important to have a strong social media presence and consistently offer up compelling content. But, while you might be content to talk to anyone about real estate, finance, or whatever line of work you’re in, the truth is that your client doesn’t think about… Read more »
The Best Personally Branded Real Estate Magazine for Clients: Why It Works
You don’t need me to tell you how competitive the real estate market is—no matter what direction home prices are headed—and how distinguishing yourself as the preferred agent in your area is tough, even under the best circumstances. In such an environment, a personalized real estate magazine acts like a battering ram that breaks through… Read more »
Top 10 Motivational Blogs to Share with Your Clients
With the new year now officially underway, many of your clients are focused fully on their goals for the next 12 months. You can take full advantage of this by sharing content on social media that will keep them motivated and productive. To help you strengthen connections with your social media followers, we’ve put together… Read more »
3 Ways to Evaluate the Success of Your Social Media
Nowadays there seems to be a mad rush for businesses to be active on every social media platform. We’ve heard that being social is the key to building a rapport with your current and potential customers, so it’s become a part of our every day life. However, have you ever wondered if your effort is… Read more »
How to Set Up a Recurring Campaign with Your Digital Edition
The American Lifestyle digital edition is a great way to stay in touch with your clients and prospects on a monthly basis. Today on Put a Pin in It, Jessi Carlin shows you how to set up a recurring campaign—ensuring you’ll reach your most important contacts with an automatic monthly touchpoint. Video Transcription A… Read more »
Top 10 Healthy Breakfast Recipes to Share with Your Clients
We’ve said it before and we’ll say it again: it’s important to start your mornings off right. And one of the key ingredients for a successful morning is a healthy breakfast. When you share healthy breakfast recipes with your social media followers, you’re sure to build trust with your clients, sphere, and prospects. We want… Read more »
Planning Your Real Estate Marketing for 2022
It seems like just yesterday we were celebrating the end of 2020 and cleaning up the confetti from socially distanced, Zoom-based New Year’s Eve celebrations. Now as we head into the holiday season, it’s time to think about 2022 and the possibilities it offers for your business. That means getting ahead of the game and… Read more »
Stay Top of Mind with Clients This Summer
It’s June, which means summer is just around the corner. Many of your clients (and would-be clients) are gearing up for fun, warm weather activities such as cookouts, picnics, and outdoor community events—all of which are great opportunities for you to get in some valuable facetime and grow awareness of your business. Many other people… Read more »
Retain Your Investor Clients with Regular Touchpoints
One of the greatest pain points for financial advisors is the possibility that valued clients will take their business elsewhere. In some cases, this happens because wealth has been poorly managed or invested over a lengthy period of time. But, in other cases, the difference between retaining business or losing it comes down to trust…. Read more »
