"If you don't have a marketing plan, you're not even in business." - Tom Ferry

Ep 117: Tom Ferry – The 5 Things You Need to Build a Thriving Business

   Tom Ferry is the founder and CEO of Ferry International—the leading coaching and training company in real estate. He’s also a best-selling author and in-demand speaker, as well as the host of the wildly popular #TomFerryShow video series. Today on Stay Paid, Tom shares his inspiring story and offers incredible insight that will… Read more »


Ep. 463: The Best Way to Use Facebook Ads

 Generate All the Sales Leads You Need with Facebook Ads Facebook ads are phenomenal for generating leads, but you need to use the proper strategy. Billions of people use Facebook monthly, making the platform a huge resource you can tap for leads—without ever having to make cold calls! In this episode, we reveal how… Read more »


How You Can Put Your Marketing Budget to Good Use During Quarantine

If you’re like most small business owners, you’ve probably used your time since the coronavirus crisis began to think about ways to cut your budget. And while this is a valid strategy to consolidate your expenses and can help ensure your business makes it out of the crisis relatively unscathed, you may be cutting back… Read more »


Ep. 134: Kim Angeli – Post-Pandemic Prep: Why Agents Should Join Nextdoor

 Kim Angeli is the founder and president of Grateful Box, a company on a mission to help people drive an attitude of gratitude. The company also assists business owners in developing a raving fan plan—connecting with the clients beyond the transaction. On today’s episode of Stay Paid, Kim talks about the ways she has… Read more »


6 Essential Tips for How to Create a Real Estate Seminar

Real estate is often called a contact sport for one reason: real-time, face-to-face interaction is essential to an agent’s success. So if you’re looking for a winning move, hosting a real estate seminar (sometimes called a real estate workshop), might just be it. Whether you’re a seasoned agent or a newcomer to the industry, these… Read more »


10 Conversational Habits of Trustworthy Professionals

Every time someone gives a referral, his or her own reputation is on the line. So why would anyone risk referring a professional they don’t completely trust? They wouldn’t. They likely wouldn’t do business themselves with someone they didn’t trust, either. No one wants to risk the embarrassment and financial loss of being taken for… Read more »


Ep. 151: Jay Baer – NYT Best-Selling Author Jay Baer on Why Sales Is About Help, Not Hype

 Talk about turning marketing on its head!! Jay Baer preaches Youtility. In short, Jay wants you to give away what you know. For free. The key to getting attention, demonstrating goodwill, building trust, developing a reputation, and eventually earning back all the good things you’ve done in the form of profitable business, is by… Read more »


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Ep. 263: How Pull Marketing Pushed Agent Leigh Brown to #1

 How to Become More Disciplined Telling Me That Being Disciplined Requires Discipline Doesn’t Help—but the 5 Tips in This Article Do Who should listen: Real estate agents and other sales professionals looking for practical, no nonsense advice proven to generate leads and build trusting relationships with clients. Key idea: You already know what you… Read more »


Real estate agent in front of home speaking to a family of mom, dad, young boy, and young girl

How to Get Real Estate Leads in 2020

An exodus from cities wracked by COVID-19 and a growing trend toward new work from home policies are creating big opportunities for real estate agents. My mother always says that if you look long and hard enough, you’ll find something good in every situation. But the COVID-19 pandemic has challenged her fortitude, as well as… Read more »



Ep 124: Adam Weiss – Why LinkedIn is Your #1 Tool for Getting FREE Leads

   Adam Weiss is a sales expert with a passion for helping teams achieve their full potential. He’s built multiple multi-million dollar sales teams, while personally hiring and training over 150 sales professionals. Today on Stay Paid, Adam explains how you can use social media platforms like LinkedIn and Instagram to turn prospects into… Read more »


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How to Integrate Real Estate CMAs into Your Marketing

A CMA is a powerful tool that is used by many real estate agents to ensure an equitable sale. But even more than that, agents can integrate real estate CMAs into their marketing strategies to supercharge campaigns, get more leads, and win more business. This article offers four suggestions agents can use to leverage the… Read more »