Lisa Harris is a South Carolina-based real estate agent with more than 20 years of sales and marketing experience. She’s discovered an incredible opportunity to generate business at home shows, wedding shows, and even craft shows. Today on Stay Paid, Lisa explains how she uses trade shows and other events to generate leads. Key… Read more »
Ep 115: Lisa Harris – How Trade Shows Reveal a World of Hidden Leads
Donna O’Sullivan – 35-Year Insurance Veteran on Why Trust Leads to Sales
 Donna O’Sullivan knows a thing or two about insurance … and life. The consummate go-getter with an eye toward ever bigger and better things, Donna believes in running her business on the principles of honesty, trust, and loyalty—and it works. Starting from scratch and with a determined work ethic, Donna has two offices, an… Read more »
Understanding Copyright: How to Safely Incorporate Internet Images into Your Marketing
“Can I get in trouble for using Google Images on my website?” Well, it depends. Images are vital to effective marketing, but reality is that you can’t go around willy-nilly copying and pasting ones you find on Google or social media for your own personal or business use. If you do, there’s a high probability… Read more »
7 Winning Instagram Strategies for Financial Advisors
Guest blogger Andre Oentoro shares savvy strategies that will turbocharge your financial advisory prowess and influence on Instagram. Instagram, once the humble home of latte art and sunset selfies, has transformed into a dynamic stage for businesses across various industries, including the financial services sector. With a staggering 2.35 billion monthly active users, this social… Read more »
The Future Impact of AI on the Real Estate Market
Guest blogger Abhi Golhar shares his observations and thoughts about the present and future role of AI in real estate. Artificial intelligence is proven to be one of the most major disruptors of the proptech transformation in real estate. This real estate sector is discovering how to handle the huge volumes of data that buildings… Read more »
Ep. 251: How to Generate More Leads Using Educational Workshops (with Faina Shapiro)
 Lead-Generation Strategies Real estate agents should be offering more free educational workshops Who should listen: Anyone who has knowledge to share and is looking for opportunities to generate more leads for their business. Key idea: Offer an educational workshop and prospective clients will come to know, like, and trust you relatively quickly. The exposure… Read more »
Ep. 227: The Hidden Danger That Can Derail Your Career with Andrea Blum
 The Absolute Worst Thing You Can Do With A Script is Stick to It You’re a thinking human being, so simply because you have a script doesn’t mean you have to stop speaking like one. There are three steps to take when practicing real estate scripts that will prevent you from sounding like an… Read more »
Ep. 187: From Welfare to $200K in One Year with Cody Butler
 How to Succeed in Sales It’s surprisingly simple … follow up on leads Cody Butler, this week’s Stay Paid guest, calls it a “massive mistake,” but that doesn’t stop agents and other entrepreneurs from doing it … they fail to follow up on leads. Rarely will someone make a significant commitment or purchase the… Read more »
Zillow: How Worried Do Agents Need to Be?
Updated October 2021 If you haven’t asked, then you’ve got your head in the sand. Contrary to what industry news and conference keynotes might lead you to believe, not every agent hates Zillow. Granted, I had little success when searching for any positive agent reviews of the behemoth. Even so, I have to assume that… Read more »
The Key to Your Business is Your Target Audience
Every time you go on social media or surf the web, you probably notice that the majority of the ads you see seem oddly specific to things you just searched for. This is not a coincidence. In today’s market, our choices are immense. It’s difficult for businesses to stand out, and that’s why these targeted… Read more »
Even More Ways New Real Estate Agents Can Get Leads for Free
In the final part of this 3-part series, we’re still talking about how to get leads for free, but I’m adding a few affordable options. In this series, I’ve offered real estate lead generation ideas for new agents, and I’ve focused on ideas that don’t require any check equity. The reason is simple—new agents tend… Read more »
6 Unique and Creative Marketing Ideas for Real Estate Agents
Frankly, as a writer who has respect for the English language, I can get pretty ticked off when someone promises “unique” marketing ideas, and the first thing on their list is “create a website.” Really? If you want marketing ideas that will help you stand out not just for the sake of being different but… Read more »
