The world of real estate can get competitive, so it’s crucial for agents to understand what their peers are doing—particularly the most successful among them. If you’re looking to dominate your local real estate market, here are 11 thought leaders you need to follow on social media right away. Tom Ferry https://www.instagram.com/p/By2uJEVnWxB/ There’s a reason… Read more »

11 Real Estate Influencers Agents Should Be Following

How to Track Print Ads in Google Analytics
Google Analytics is a great tool for tracking your online marketing efforts. But what about when your ads aren’t online? Here’s a nifty trick for that. Google Analytics can be a great tool to improve your marketing efforts. It can show you where your visitors are coming from and what they do while they’re on… Read more »

Clean Your List and Improve Email Open Rates
Anyone who tells you email marketing is dead isn’t a professional marketer (or they won’t be for long). According to Litmus.com, the ROI for email is 36:1. Think about that for a moment. For every $1 spent, the average return is $36. Personally, we’d take that every day, all day long. Email marketing is one… Read more »

How to Find Houses for Sale by Owner (FSBO)
For sale by owners (FSBO) can be great opportunities to earn listings for real estate agents. All you have to do is convince the owner that they will be better off with your advice and guidance, so be ready to sell yourself and the value you provide. But before you have to worry about pitching,… Read more »

ReminderMedia Named a Top Place to Work by Philly.com
We’re excited to announce that we have been named one of 2018’s top 125 places to work in Philadelphia. Philly.com’s Top Workplaces is an effort to uncover the best employers in the Philadelphia region—as decided by each company’s employees. Tens of thousands of employees were surveyed, making the recognition that much more humbling. “Out of… Read more »

The New and Improved ALM.com
We’ve said it before and we’ll say it again: every great business needs a solid web presence to back it up. It doesn’t matter if you are a toy manufacturer from Kentucky or a sales and marketing company from California—a great website can help you stand apart from the competition and instill trust in your… Read more »

What Chewy.com Can Teach You About Customer Service
When is the last time you received a truly exceptional customer service experience—the kind that made you want to run and tell everyone you know? My wife Megan recently had this kind of experience, and it’s made a huge impression on us both. It all started on Megan’s birthday. We had plans to go out… Read more »

Contributing to ReminderMedia’s Branded Publications
Thank you for your interest in writing for ReminderMedia! We are always looking for creative ideas from seasoned writers with travel experience, expertise in a particular field, or anyone with a knack for research. Before you submit your pitch, please read through the following document, which outlines our brand tone and style, procedures for pitching,… Read more »

5 Tips for Nurturing and Closing Leads from Zillow and Realtor.com
With so many of the national real estate portals—Realtor.com, Zillow, and others—generating and offering leads for sale, purchased internet leads have become a source for many of today’s real estate professionals. But, once you’ve purchased and received the lead, how do you turn that into viable business? The advent and continuing rise of third-party, pay-to-play… Read more »

Top 10 Recipe Videos to Share with Your Clients
It can be tough work keeping your social media followers engaged. Whichever platforms you’re using to promote your business, the odds are high that your clients and prospects are already wading through dozens of posts from their friends, family, and other businesses. With so much happening at once, it can be difficult for you to… Read more »

How to Get Real Estate Leads in 2020
An exodus from cities wracked by COVID-19 and a growing trend toward new work from home policies are creating big opportunities for real estate agents. My mother always says that if you look long and hard enough, you’ll find something good in every situation. But the COVID-19 pandemic has challenged her fortitude, as well as… Read more »

The Darker Side of a Career in Sales
Making sales calls, selling products door to door, and even dealing in real estate, are all professions that are bound to leave you with some downright disturbing stories. Whether you’ve been on the other end of a call that’s left you with shivers down your spine or had to backpedal out of a house because… Read more »