With all the sophisticated marketing tactics available to modern real estate agents, you might ask, “Do postcards still work in real estate?“ Yes, they do. If they didn’t, there wouldn’t be a boatload of blogs written about them answering all sorts of questions: What is a real estate postcard? What is a farming postcard? What… Read more »
The Best Real Estate Postcards for Farming
The Best Personally Branded Real Estate Magazine for Clients: Why It Works
You don’t need me to tell you how competitive the real estate market is—no matter what direction home prices are headed—and how distinguishing yourself as the preferred agent in your area is tough, even under the best circumstances. In such an environment, a personalized real estate magazine acts like a battering ram that breaks through… Read more »
7 Costly Mistakes Everyone Makes with Direct Mail Marketing Campaigns
Congratulate yourself on making the decision to start using direct mail! Direct mail is a marketing tool that, unfortunately, some business owners don’t believe in. But you know better! Still, you do need to take some care when using direct mail. Specifically, you want to avoid these seven costly mistakes when planning your direct mail… Read more »
Ep. 147: Anthony Sarandrea – Understanding Your Buyer to Drive Leads Online with Anthony Sarandrea
Anthony Sarandrea is recognized as one of the top lead generators in the world—running a team that specializes in driving thousands of inbound phone calls daily across a number of verticals, including health, finance, and education. He’s consistently featured as one of the top under 30 year old entrepreneurs, and was featured alongside Snapchat’s… Read more »
How To Convert Real Estate Internet Leads (Superstar Agents’ Top Tips)
By now, every agent likely knows that their best real estate leads come from referrals. This only makes sense given that referrals are the most trusted source of information for consumers looking to purchase a product or service. But while there are agents who have created referral-only businesses, not everyone has a sphere large enough… Read more »
How Real Estate Agents Can Use Psychology to Get More Client Referrals
Part 1 in our series: How Real Estate Agents Can Optimize Their Referral Marketing Strategies You don’t need to be told how valuable client referrals are to your real estate business. Even so, it’s worth trying to quantify the value they can add to your business and the commissions they can add to your pocket…. Read more »
Here’s What Agents Should Be Posting on Instagram and Social Media
Who knew that when you became a real estate agent, you’d also have to become a prolific social media expert? Google is full of queries asking about real estate agents and what they should be doing on Instagram and social media: Does Instagram work for REALTORS®? How do I market myself as a REALTOR® on… Read more »
5 Creative Holiday Marketing Ideas for Agents
You may be one of those real estate agents who figures that holiday marketing is primarily for other small business owners—owners of retail shops or whatnot—but you send your holiday greeting cards anyway because . . . well, it’s the thing to do. But here’s the deal. Done well, creative holiday marketing ideas can lay… Read more »
Ep. 186: 5 Tips to Help You Crush Your Rookie Year
How to Get Started in Real Estate A Five-Step New Real Estate Agent Business Plan That’ll Set You Up for Success Congratulations! You’ve decided to become a real estate agent! You’ve got your real estate license, a space to work, a great cell phone plan, and a calendar ready to fill with appointments. Now… Read more »
Ep. 319: Best of the Best Sales and Marketing Tips from 2021
The Best Sales and Marketing Tips We Heard in 2021 Who should listen: Entrepreneurs and small-business owners who want to know the best sales and marketing tips from people who have succeeded in their businesses. Key idea: Success requires that you commit to consistent action. Action item: Listen to each of these 8 episodes,… Read more »
5 Reliable Ways to Get Oodles of Local Business Reviews
How can you get local business reviews that truly move the needle? In today’s digital landscape, word of mouth isn’t just whispers on the street anymore—it’s loud and clear online, amplified by the power of customer reviews. For small businesses, online customer reviews hold immense power, influencing spending habits and purchasing decisions. Without them, businesses… Read more »
9 Lead-Generating Postcard Marketing Ideas for Financial Advisors
Because you’ve found this blog, I’m assuming that you’ve at least thought about including postcards as part of your marketing plan. Since ReminderMedia sells postcards for financial advisors, I think that’s terrific, and I’m including below plenty of the postcard ideas you were hoping to find. However, there are 3 points you might want to… Read more »
