Anthony Sarandrea is recognized as one of the top lead generators in the world—running a team that specializes in driving thousands of inbound phone calls daily across a number of verticals, including health, finance, and education. He’s consistently featured as one of the top under 30 year old entrepreneurs, and was featured alongside Snapchat’s… Read more »
Ep. 147: Anthony Sarandrea – Understanding Your Buyer to Drive Leads Online with Anthony Sarandrea
How to Calculate Turnover Rate When Selecting a Farm
Where to find the information and resources you need to calculate the turnover rate for your farm. When I was younger and wanted to know how to spell a word, I was often told to look it up in a dictionary. I always considered this an unserviceable piece of advice. I didn’t need to know… Read more »
New Look for Online Account Manager
We are pleased to announce that the American Lifestyle Online Account Manager is sporting a new and improved appearance. But first, a little backstory . . . The first American Lifestyle Online Account Manager was created in 2003 before the first ALM was printed, mailed, or even designed. We were taking advance orders for the… Read more »
Ep 100: How to Find Your Passion and Succeed in Business (with Steve Acree)
Steve Acree is the founder and CEO of ReminderMedia. Since 2003, our company has helped tens of thousands of service-based sales professionals close more deals and retain more business. Today on Stay Paid, Steve shares his amazing journey through sales, from his earliest experiences as an entrepreneur to starting ReminderMedia in a garage and… Read more »
Ep. 226: What we’ve learned from sending 100 MILLION pieces of direct mail
How to Create Better Content and Improve Your Next Direct Mail Campaign To get better results from your direct mail marketing, ensure that your content is relevant, the quality is professional-grade, and you include a call to action. We are sick and tired of people telling us that print is dead. In the spirit… Read more »
Graphic Design for Real Estate Agents: Free Resources, Tips, Tools
There are excellent reasons for adding graphic elements to your blogs, social media posts, real estate flyers, and website that go beyond making them look more attractive and catching people’s attention. Graphic elements, whether they’re photos, diagrams, charts, tables, videos, illustrations, or something else that relies on our visual senses to appreciate, are all capable… Read more »
Privacy Protection and Online Safety for Real Estate Transactions
There was once a time where contracts were handwritten, stacked on desks or in car trunks, and stored in unlocked file cabinets at the office. However, overtime, information has become more and more valuable–and, therefore, is more prone to theft and fraudulent activity. Part of your role as a real estate professional is to ensure… Read more »
5 Reliable Ways to Get Oodles of Local Business Reviews
How can you get local business reviews that truly move the needle? In today’s digital landscape, word of mouth isn’t just whispers on the street anymore—it’s loud and clear online, amplified by the power of customer reviews. For small businesses, online customer reviews hold immense power, influencing spending habits and purchasing decisions. Without them, businesses… Read more »
Ep. 361: How to Let the Best Leads Find You (with Chris Smith)
Privacy in the Digital Age What’s a Marketer to Do When You Can’t Track Users? Who should listen: Small business entrepreneurs who struggle to attract leads now that consumer privacy laws and regulations are peeling back once reliable tactics and tools. Key idea: If small business owners are to have a fighting chance in… Read more »
Ep. 191: Advice from a Barron’s Top 100 producer, Erin Botsford
How Do Financial Advisors Find Clients? Erin Botsford finds her clients by being generous. Erin Botsford founded Botsford Financial Group, a hugely successful financial services business, and is a Barron’s Top 100 Producer. She also founded and is the CEO of The Advisor Authority, where she established The Elite Advisor Success System, a five-month training… Read more »
Ep. 155: How Krista Mashore Sells 100 Homes a Year Using Funnels
Krista Mashore is full of energy, enthusiasm, and expertise, and in this episode, she advises that before you can ask a client to commit to you, you need to let them get to know you first. You must be willing to move slowly as you build a relationship, step by step, before asking for… Read more »
Customer Story: “The Value Over a Postcard is 100 Times Better”
Richard Howell was doing some geo farming in his community, but his efforts were not bearing any fruit. “I was getting very little response.” A colleague showed Richard her copy of American Lifestyle magazine and told him about the great ROI she was getting. By sending out an item of value, instead of just a… Read more »
