Are you looking to launch an engaging, targeted Facebook ad for your open house, listing, or other product or service? Today on Put a Put a Pin in It, Andrea Tremper gives step by step instructions for creating an effective targeted ad that will really get results. Video Transcription Whatever line of work you’re… Read more »
How to Create a Facebook Open House Ad
4 Canât-Miss Tips for Promoting Your Event on Facebook
When youâre planning to host an event related to your business, Facebook provides excellent opportunities for getting the word out. To get started, simply navigate to your Facebook business page and scroll down to where you would normally create a new post. Select âEventâ and then follow the instructions on your screen. Be sure to specify… Read more »
5 Simple Time-Management Strategies for Real Estate Agents
Time Management That Will Create Order for You and Value for Your Clients I donât have to tell you that time management for real estate agents can be a challenge. Iâve never met a career agent who didnât wish they had more time in their day to do the things they need or want to… Read more »
My Daily Routines (and Why I Do Them Without Fail)
As the cohost of the Stay Paid podcast, I get to have some awesome conversations with top producers from fields like real estate, financial services, and insurance. While no two paths to the top are identical, one thing a lot of these people have in common is discipline. They all have certain approaches and habits… Read more »
Zillow: How Worried Do Agents Need to Be?
Updated October 2021 If you havenât asked, then youâve got your head in the sand. Contrary to what industry news and conference keynotes might lead you to believe, not every agent hates Zillow. Granted, I had little success when searching for any positive agent reviews of the behemoth. Even so, I have to assume that… Read more »
5 Tips for Nurturing and Closing Leads from Zillow and Realtor.com
With so many of the national real estate portalsâRealtor.com, Zillow, and othersâgenerating and offering leads for sale, purchased internet leads have become a source for many of todayâs real estate professionals. But, once youâve purchased and received the lead, how do you turn that into viable business? The advent and continuing rise of third-party, pay-to-play… Read more »
Best Practices for Managing Online Reviews
When managing online reviews, respond to negative ones with an open-minded, positive outlook, and spend your energy making sure that your positive reviews are the center of attention. Thanks to the internet, we’re able to post anything we want about anyoneâlies and truth, good and bad. âShe helped me sell my home in a flashâBEST…. Read more »
5 Best Real Estate Marketing Companies for 2025
No paid endorsements, commissions, or affiliatesâjust an honest breakdown of the five best real estate marketing companies and a smidge of justified bias. As an agent, your expertise lies in helping clients navigate the complexities of a real estate transaction, and your time is best spent serving their needs. So while you might think it… Read more »
Content Pillars for Social Media: A Beginnerâs Guide for Busy Real Estate Agents
Social media managers can get deep into the weeds when developing their content pillars and aligning them with an overall social media marketing strategy. They consider factors such as page authority, keyword optimization, backlinks, and a bunch of other technical aspects that only the professionals truly understand. We wonât get that deepâyour job is to… Read more »
3 Easy Tips for Agents to Increase Brand Awareness with Local SEO
When you’re searching for a local business or service, where do you turn? More than likely you grab your phone or open your laptop and rely on a search engine to fire back a plethora of results within a few seconds. Letâs face it: with the internet, searching is a breeze. But have you ever… Read more »
SEO Basics for Beginners
Search Engine Optimization (SEO) can be a bit overwhelmingâeven reading through the basics can seem like youâre reading a foreign language. I canât promise to make SEO simple. Too much goes into search engine rankings for that. (Some estimate that Google uses 14,000 factors in their algorithm.) But that doesnât mean you need to feel… Read more »
6 Free Lead Magnets That Generate Warm Insurance Leads
One of the best ways to generate insurance leads is to offer high-quality lead magnets that attract people actively interested in better understanding and meeting their insurance needs Most insurance professionals will tell you that buying insurance leads is a viable approach to building your business for three simple reasons: itâs a way of diversifying… Read more »
