Ep. 484: 4 Ways to Make Relationships the Bedrock of Your Business
4 Easy Ways to Get Clients in Real Estate
By far, the easiest way to get clients in real estate is through referrals. But to do that, you need to consistently nurture relationships with past clients and the people in your database.
Stacy Allwein, this weekβs Stay Paid guest, has been an agent for 20 years. Sheβs made serving her clients and community her top priority and business strategyβand itβs a strategy that works. Along with her team, which includes her son, sheβs sold properties totaling more than $57 million with the majority of her clients coming to her through referrals.
During her interview, Stacy shares four ways she nurtures relationships with the people in her sphere:
- Pop-bys
- Warm calls
- Client events
- Geo farming
These lead-gen strategies are familiar to most real estate agents, so itβs not their uniqueness that makes them effective. Rather, itβs the consistency of her activity and the personal touch she infuses her efforts with that make them incredibly powerful.
When you listen, youβll get a long list of specific examples you can draw from to plan your own relationship-nurturing activities. Youβll also hear Stacy explain exactly how she executes her strategyβfrom leaving her car running during a pop-by as a sign that she canβt stay long to decorating the town circle with flags for Independence Day.
We hope you enjoy this episode and act on the advice Luke offers at the end. Weβd also appreciate it if you took a moment to leave us a 5-star review and comment on Apple Podcasts. (We read them on air!) Thanks for listening!
Connect | Resources
- Website: allweinteam.com
- Email: [email protected]
- Instagram: @allweinrealtor
- Phone: 301-606-6716
- Webinar: βHow I Got a 9,000% ROI & How You Can Too with Garrett Maroonβ
- Free 12 Month Pop-By Printable Bundle. You can find more free resources, including e-books and lead magnet to attract clients, when you visit our Resource Library.
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Are you interested in working with Luke and Josh to improve your marketing, get more referrals, enjoy more repeat business, and begin living the life of freedom you deserve? CLICK HERE and get a special offer just for Stay Paid listeners!


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