As a real estate agent, becoming a local expert is a tactic that will set you apart from the competition.
In today’s episode of Above the Noise, one of our team leads, Kaitlyn Burke provides three tips to help any agent own their community.
Do you want to be the local expert inyour community? Well I have some tips to help you do just that. My name is Kaitlyn Burke I’m one of the marketing advisor team leads here at ReminderMedia, and these tips will not only help you become a real estate expert, but the expert in your local community.
Tip number one, know your area. Now of course you want to know where all the local parks and schools, restaurants, and bars are, but it’s really important to know about the local events as well. I always recommend including upcoming events in your community on your Back Inside or Back Cover of the magazine. You can even do a full calendar of events for the next few months and really showcase that you know, not just what’s in the area, but what’s going on.
So, tip number two, you canpartner with local businesses for your publication. You can advertise a salon and spa on the Back Inside and Back Cover of your publication. And that way, not only do they get advertisement space, but you can drop off your magazine and the waiting room as well and get yourself extra exposure.
Another cool thing I recommend is to find your favorite restaurant, ask them if they’d want to put a coupon in the magazine think about a five dollar off coupon on the Tear Out Card that gets them extra exposure as well as you, and again drives home that you are the expert in the community and not just in real estate.
Tip number three, host an event, especially a fundraising event for the community. Now think about perhaps a local animal shelter. If you’re really big into animals, you love them, I recommend having a fundraiser and you can advertise that on your magazine as well. And of course bring promotional copies to that fundraiser so that you can get additional exposure.
So there you have it, three tips that will help you become the expert in your community. If you’d like these tips, and you’d like some more subscribe to our YouTube channel, and don’t forget to take action today.