In an industry where relationship management is one of the main pillars, client perception is crucial. To increase their image, agents provide gifts to clients for various occasions—closings, holidays, and special events. From signs that display a homeowner’s new address to baskets of delicious baked goods, the gift options seem to be endless.
However, if you’re in search of a closing gift that is suitable for every occasion and will help you stay top of mind to gain more repeat transactions, American Lifestyle magazine is a no-brainer.
- It’s high-quality.
The superiority of American Lifestyle magazine is noticeable upon first glance. The exclusive content within each issue includes beautiful images and compelling articles. It’s also a cost effective option. According to a study, 53% of recipients have been influenced to conduct repeat business with the professional who sent them American Lifestyle magazine. Both the elegance and high ROI make it an irreplaceable gift. Clients will be grateful that you took the time, and money, to send them a copy.
- It’s valuable.
Clients are more inclined to keep a gift if it offers them value. While magnets with local restaurants are nifty, they typically end up in the trash. Readers spend an average of 44 minutes reading each issue of American Lifestyle magazine, making it a true item of value. Each issue includes Tear Out Cards that feature delicious recipes. Studies show that 85% of readers save these cards, giving you a permanent presence in a household.
- It’s personal.
Often, client gifts are generic. They’re ordered in bulk and given to each client without any thought put behind them. American Lifestyle magazine offers various personalization options. You can tailor each magazine for clients with a personally addressed letter on the Inside Cover. In addition, each issue includes relatable content for every client, regardless of their age or gender. If one of your clients enjoys learning about new travel spots, let them know that there’s a fantastic read on the Midwest with their name on it. This little touch of personalization goes far with clients.
- It’s versatile.
Need a compelling gift that will appeal to clients, regardless of their personal preferences? While a bottle of wine is always a great idea, it can be risky to try to determine the best type that will appease clients’ palates. American Lifestyle magazine is an adaptable gift that contains content that will be enjoyed by everyone—regardless of their occupation.
This season, simultaneously spruce up your image and your clients’ perception of you, and consider giving the gift of American Lifestyle magazine. It’s a gift that will keep on giving—for both you and your clients.
To receive a custom sample, visit http://remindermedia.com/request-a-sample-magazine/.