When you’re searching for a local business or service, where do you turn? More than likely you grab your phone or open your laptop and rely on a search engine to fire back a plethora of results within a few seconds. Let’s face it: with the internet, searching is a breeze. But have you ever… Read more »
3 Easy Tips for Agents to Increase Brand Awareness with Local SEO
3 Tough Real Estate Questions Every New Agent Needs to Be Prepared to Answer
How long have you been an agent? Why should I do business with you? How are you going to find/sell my house? Whether you’re preparing for your first listing presentation or you’ve already been through your first and are suffering some mild trauma, I want to put you at ease by sharing some positive news…. Read more »
Drip Campaigns vs. Nurture Campaigns, Which is Best?
Drip and nurture are two words that are often used interchangeably when it comes to sales and marketing email campaigns, but they are two very different animals. Each has a very useful application when it comes to your client/prospect communications. In this episode of Above The Noise, Luke talks about how to leverage each type… Read more »
The Open House Playbook: How One Real Estate Team Closed 22 Deals with a Repeatable System
Out of 249 total transactions last year, the Acree Brothers Realty team in Lynchburg, Virginia, closed 22 deals that originated from open houses. One agent on the team, Tim, accounted for 10 of those by doing what most agents won’t: holding open houses consistently, week after week, and following a system that turns casual visitors… Read more »
Every Day is a Battle
In life, our existence becomes a series of patterns. Some of us live by a rigid routine that allows for maximum productivity. Others play it by ear, go with the flow, and tackle issues as they arise. Often our success is about the right balance of preparation, execution, and follow-through. Each day is bound to… Read more »
Who Needs Caffeine? Spring Forward with These 5 Morning Rituals
The time to set our clocks forward is quickly approaching. The daylight saving time change will force us to spring forward and advance our clocks one hour, resulting in an extra hour of daylight that we are so badly craving. However, losing that precious hour of sleep can make Monday morning rougher than usual. Use… Read more »
The Importance of a Morning Routine
Days can feel long when you’re in the sales business, especially when you get off to a rough start. If your morning routine usually involves waking up 15 minutes before you need to leave for work, you may want to consider a bit of an adjustment to your schedule. Starting your day refreshed and ready… Read more »
Our 2024 Financial Advisor’s Guide to the Best Client Gift Ideas
Here’s our curated list of the 10 best client gift ideas for $100 or less. The holiday season is a perfect time for financial advisors to show appreciation to their clients with a thoughtful and memorable gift. But they can be more than just tokens of gratitude; gift giving is an opportunity to strengthen relationships,… Read more »
The 3 Marketing Metrics That Actually Matter in an AI-Driven World
AI is everywhere, but don’t let it distract you from the one thing that still drives real results: human connection. From automated email campaigns to predictive lead scoring, artificial intelligence is transforming how we market, sell, and most importantly, how we measure the key marketing metrics that determine success. But here’s the truth: more data… Read more »
Will AI Replace Financial Advisors? 4 Ways to Outshine the Latest Tech
There’s no question that AI and finance are made for one another, but will AI replace financial advisors? Ensure you stay relevant with these uniquely human tactics. I recently came across a Reddit conversation where a student working to become a CFP asked, “Will AI replace financial advisors?” They were concerned about spending years pursuing… Read more »
5 Unique Ideas for How to Win a Listing Presentation
If you’re wondering how to win a listing presentation or a buyer presentation with more regularity, these sure and easy tactics are just what you need. How often do you walk away from a buyer or listing presentation having won the right to find or sell a prospect’s home? If you consider NAR’s most recent… Read more »
The Top 6 Facebook Trends in 2019 for Real Estate Agents
When you’re a real estate agent looking to grow your business online, it’s important to be aware of what your peers are doing. By taking advantage of the latest tools and strategies, you can find new, relevant ways to connect with your target demographic. In no particular order, here are 6 of the most relevant… Read more »

