2025 Housing Market: Insights from HomeSmart’s Top Executives

Unlock success in the coming year with HomeSmart officers’ top strategies, experienced advice, and proven secrets for persistent and reliable business growth.

Today, we’re thrilled to bring you a back-to-basics conversation with Todd Sumney and Rich La Rue from HomeSmart and The Real State podcast. As chief industry officer, Todd spearheads groundbreaking branding and marketing initiatives, while Rich, vice president of corporate brokerages, leads the charge in supporting an impressive 12,500 agents and brokers across the company’s western region.

With these two highly successful industry leaders at the table, Josh and I couldn’t wait to pick their brains. After one of the toughest years the industry has faced, we asked them to share their insider strategies to help real estate professionals crush 2025.

Get ready to:

• Uncover the #1 STRATEGIC MOVE these experts say will ignite your results and ensure that you “thrive in ’25.”
• Learn the TWO MOST ESSENTIAL ELEMENTS to success that agents are overlooking—and why these gaps are fueling the industry’s high failure rate.
• Hear THE TOP SECRET industry pros use to build their databases, manage their contacts, and expand their businesses. (Yes, we’ve got the proof!)

You don’t want to miss this!

Connect | Resources

• Podcast: HomeSmart’s The Real State podcast on Apple Podcasts and Spotify
• Website: homesmart.com
• FREE e-book: Getting Started with Relationship Marketing
• FREE webinar: How I Got a 9,000% ROI & How You Can Too with Garrett Maroon

Visit our Resource Library for more free resources, including additional e-books, printables, and lead magnets to attract new leads.

Have a question you’d like us to answer? Send us an email at podcast@remindermedia.com, or shoot us a DM on Instagram @staypaidpodcast.

Are you interested in working with Luke and Josh to improve your marketing, get more referrals, enjoy more repeat business, and begin living the life of freedom you deserve? Download a FREE SAMPLE of our personally branded magazines, and CLICK HERE to get a special offer just for Stay Paid listeners!