Branding Tips for Rookie Real Estate Agents

Top 5 Branding Tips for Rookie Real Estate Agents

When you’re just starting out as a real estate agent, it’s all about getting your name out there and making connections. In other words, you need to focus on building your brand. Once you do that, you’ll earn the trust of prospects and win listings. From there, you can build lasting relationships and create a… Read more »

Ep. 141: Ed Stulak- Grow and Maintain Your Following on Instagram

 Ed Stulak is a New Jersey licensed REALTOR® and social media star. He has a new course that teaches everything he has learned over the last eight years about building a following on Instagram, including the basics of Instagram, personal branding, and strategies to build your following. He has been featured in publications such… Read more »


5 Creative Holiday Marketing Ideas for Agents

You may be one of those real estate agents who figures that holiday marketing is primarily for other small business owners—owners of retail shops or whatnot—but you send your holiday greeting cards anyway because . . . well, it’s the thing to do. But here’s the deal. Done well, creative holiday marketing ideas can lay… Read more »

cabin home in winter

Make Marketing Your Wintertime Listing an Experience for the Senses

If you’re preparing a new listing to go on the market this winter, you’ll want to take a somewhat different approach to staging the home and presenting it to potential buyers. After all, there’s a difference between asking someone to visit and view a home on a cheerful spring weekend instead of a gloomy winter… Read more »

What You Need to Know About LinkedIn Live

Following in the footsteps of Facebook, YouTube, and Instagram, LinkedIn recently announced its new live video service, the aptly named LinkedIn Live. Though the announcement was greeted with enthusiasm by LinkedIn users—many of whom have been clamoring for the platform to include a live feature—most people looking to go live with their connections will have… Read more »

ibuyer versus agent

iBuyers vs. Agents: Is This a War Agents Can Win?

There’s no denying that the real estate industry has been poised for some radical changes that have now been made manifest. The rising popularity of ibuyers programs like Zillow Offers is one of those changes. ibuyers aren’t new. They’ve been around since 1989, when HomeVestors of America was founded. (HomeVestors is the parent company of… Read more »

Practical Self-Care Tips for Agents

Over the past few months, real estate professionals all over the country have been experiencing a market that only comes along once or twice in a career. For many, multiple offers, frustrated homebuyers, and tough negotiations have become a fact of each and every transaction. That means frayed nerves, stressful days, and sleepless nights for… Read more »

Ep 76: How Making 25 Calls a Day Can Transform Your Business (with Sean Everett)

  Sean Everett is a Las Vegas-based real estate agent and the founder of Everett Academy, an interactive training system that teaches agents the fundamentals of real estate. Early in his career, he was diagnosed with a Chiari malformation—a rare brain condition that began causing the left side of his body to become paralyzed—and he… Read more »