The Power of Customer Reviews: Attract and Retain More Business

Nearly all consumers rely on customer reviews when making purchasing decisions. Attract more business by understanding key insights like the best channels for reviews, customer motivations, and impactful review qualities.

Building a strong online presence is crucial for any small business, and customer reviews play a vital role in achieving this.

In today’s digital age, nearly all consumers rely on reviews to make informed purchasing decisions. In fact, the research we review in this week’s Silver Dollar episode shows that 98% of consumers read reviews and a staggering majority are influenced by them.

The conclusion is clear—if you’re not actively requesting and managing reviews, your business risks slipping into obscurity. The good news is that simply asking your customers to provide one is typically all you need to do to get them.

In this episode, we review the numbers and delve deeper into the world of customer reviews while identifying key insights that will help you attract and retain more business.

• Uncover the channel generating the most reviews. Discover the best way to ask for reviews and where your customers are most likely to leave feedback.
• Understand the motivations behind reviews. Learn the two primary reasons why customers choose to share their experiences. (Be prepared for the unexpected.)
• Identify the qualities that matter most. Explore the three key features that significantly influence the power of reviews.

We hope you enjoy this episode and act on the advice Luke offers at the end. We’d also appreciate it if you took a moment to leave us a 5-star review and comment on Apple Podcasts. (We read them on air!) Thanks for listening!

Connect | Resources

• Blog: 5 Reliable Ways to Get Oodles of Local Business Reviews
• Stay Paid: Ep. 210: How to Respond to Haters

You can get free resources, including e-books, printables, and lead magnets to attract new leads, by visiting our Resource Library.

Are you interested in working with Luke and Josh to improve your marketing, get more referrals, enjoy more repeat business, and begin living the life of freedom you deserve? Download a FREE SAMPLE of our personally branded magazines, and CLICK HERE to get a special offer just for Stay Paid listeners!