When you’re a real estate agent looking to stay top of mind with your clients and sphere, social media is one of the most powerful tools at your disposal.
By regularly sharing relevant and useful content, you can increase appreciation for your business among clients, while gently nudging prospects in the direction of wanting to work with you.
In other words, you’re adding value while building trust at the same time.
Because we want to see you succeed, we’ve put together a list of home blogs for all four seasons, courtesy of American Lifestyle. Whether it’s winter, spring, summer, or fall, you’ll have a selection of high-quality, relevant content to choose from—helping you strengthen connections all year.
Share the blogs below on your social media platform of choice. (And, if you need a little help writing captions, feel free to use the sample copy we’ve included below.)
Winter
Why to Buy or Sell a Home in the Winter
Sample copy: “Looking to buy or sell this year? Here are some reasons why you might not want to wait until spring.”
The Top 5 Ways to Effectively Stage Your Home in Winter
Sample copy: “Set your home apart from all the others on the market in a few simple steps.”
Be Winter Storm Ready with These Tips
Sample copy: “Protect your home from all the nasty winter weather we’re bound to get this year.”
Don’t Let Mother Nature Ruin Your Floors
Sample copy: “Dirt, mud, snow, and other debris can do a lot more damage than you might think.”
Prep Your HVAC System for the Winter
Sample copy: “Here’s some helpful advice for the cold months ahead.”
Spring
Selling Your Home? Declutter First!
Sample copy: “Trust me: a little spring cleaning can go a long way.”
Green with Envy: Curb Appeal Hacks
Sample copy: “…Because when your home looks better from the curb, you’ll fetch a much better asking price.”
The Simple Spring Staging Tricks You Need to Be Doing
Sample copy: “Great news: none of these projects will cost much, but they’ll get you a great return on your investment.”
How to Tackle Your Spring Cleaning in One Month
Sample copy: “I hope this quick guide makes your spring to-do list a little more doable!”
Summer
Make Your Interior Lighter and Brighter for Summer
Sample copy: “You don’t need to do major renovations to shine a little extra light in your home.”
Keep Your Electric Bill in Check This Summer
Sample copy: “These simple tips could save you a bundle this year.”
Late Summer Buying and Selling Secrets
Sample copy: “Whether you’re buying or selling, here’s some advice for getting the best possible price this season.”
Summer Water-Saving Tips
Sample copy: “Conserve water and save a few dollars at the same time.”
Closing Up Your Vacation Home for the Season
Sample copy: “Make sure your home away from home is safe and secure for the months ahead!”
Fall
4 Reasons to Buy a Home During the Fall
Sample copy: “And, once you decide you’re ready, I’ll be happy to help you find your dream home J”
Festively Fall Open House Tips
Sample copy: “There’s nothing quite like a warm, inviting open house on a crisp autumn day…”
The Facts About Fall Home Buying
Sample copy: “If you’re thinking about buying a home this fall, you’ll want to go in prepared.”
Taking Your Décor from Summer to Fall
Sample copy: “I’m planning to try these ideas out myself this year!”
Prepping Your Garden for Fall
Sample copy: “These tips will keep your garden looking fresh all year long.”
We hope these blogs help you strengthen connections with all of your clients and prospects.
Remember to follow up with everyone who likes, comments, or shares—after all, regular communication with your clients is the key to more repeat transactions and referrals.
Looking for a great way to stay top of mind with your clients, even when they’re offline? You can keep those connections strong by sending them a magazine that features amazing home-related content in every issue.
American Lifestyle is a high-quality, 48-page publication that’s branded to you. Unlike other marketing materials, it remains on the coffee table for weeks on end, where it increases good feelings for your business and encourages referrals.
Click here to request a free PDF sample of this incredible follow-up tool.
