ReminderMedia wants to keep our clients up to date on all the greatest tactics for using our products. In the third installment of our Above the Noise: Product Tool Kit series, Marketing Services Team Facilitator, Kaitlyn Burke reviews how you can use promotional copies of your personally branded magazine to leave a lasting impression while prospecting.

Video Transcription

Today I wanted to talk to you about our promotional copies. Do you get them already? They’re amazing for prospecting. They’re the additional copies of your magazine that we ship directly to you, and today I have three tips to help you use them that way you can get the most out of your prospecting.

Promotional copies are additional copies of the publication that you can have sent directly to you via first-class UPS for primarily prospecting purposes. We already know your personally branded magazine is the best way to connect with your sphere of influence, but we cannot forget about those prospects. So I have three main tips to utilize your promotional copies today.

Tip 1. Use them at your open houses and your listing appointments

 At an open houses and listing appointments, handing out your fully personalized branded beautiful publication instead of a business card or a flyer really sets you apart from all other agents. It secures any prospective clients that might walk through that door and is a great way to explain to prospective clients that you can promote their property on the back cover. Now that’s impressive!

Tip 2. Drop them off in waiting rooms

Drop them off with the managers of doctors’ and dentists’ offices. Everybody’s sitting around waiting, reading all those old stale magazines, so put your copy as something new and differnt. It’s so much more interesting, so much more beautiful, and people will love it. Just make sure that you take a few minutes to speak with office staff and patients that may be waiting. You never know who’s looking to buy or sell a home.

Tip 3. Give them to your hair stylists

Hairdressers and barber shops are prime locations to drop a copy, but if you have a specific stylist that you frequent, let them know that you would love to leave an extra copy or two with them personally. This way if they have another patron, another client sitting in their chair that mentions they’re looking to relocate, they can hand them your personally branded magazine and secure you a new potential client. I actually work with a gentleman who has used this tactic, and he’s gotten three separate referrals from his barber alone.

The takeaway

Now those three tips are some of the great ways you can use promotional copies, but there are so many others that you can use them for. So order 20 promotional copies today, and if you liked these tips subscribe to our YouTube channel and follow us on Instagram and Facebook, but most importantly take action on this today.