
A book in progress
The bookTop team leadersWish they'd had
Built from the people who learned it the hard way.
Luke Acree of ReminderMedia and Byron Lazine of BAM are writing a book for anyone who wants to build a real estate team, by interviewing over 100 of the top teams across the US.

Luke Acree
President, ReminderMedia

Byron Lazine
Co-Founder, BAM
Why this book
Nobody hands you the playbook.
Going from solo agent to team leader is one of the biggest jumps in real estate. So instead of guessing, Luke and Byron are asking the teams who made it and turning those conversations into a book for the people coming up next.
Written for the agent asking
- 01When is it actually time to start a team?
- 02Who should my first hire be?
- 03How do I keep agents once they join?
- 04What do I have to stop doing myself?
- 05What breaks as the team gets bigger?
How it’s being written
100+ teams. Coast to coast.
This isn’t one person’s theory of team building. It’s being pieced together from the people running top teams right now.
Go to the source
Luke and Byron are sitting down with leaders of more than 100 top real estate teams across the country and asking how they actually grew.
Find what repeats
Different markets, different models. The work is comparing those conversations side by side to see what shows up again and again.
Write it for who's next
The goal is a book for the agent who wants to build a team and wants to learn it from people who have already done it.
The authors
Two operators. One book.
Luke
Byron
Lazine

Along the way

The interviews sparked an event.
Luke and Byron learned so much from the book interviews that they didn’t want to wait for the book to share it. So in September, they brought team leaders together in person in Scottsdale, AZ, for BAM Camp: Team Leaders, sponsored by Realtor.com.
The camp has already happened. The book is still being written, and it’s where the full story will live.








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