Facebook advertising can be a lucrative marketing tactic for real estate agents. But determining what types of ads to run can be quite the challenge. In this episode of Above the Noise, Josh breaks down three different types of Facebook ads that every real estate agent should be running. Video Transcription One of the hardest… Read more »
3 Facebook Ads Agents Need to be Running
The Benefits of Pinterest for Real Estate Agents
If you’ve ever scoured a loved one’s Pinterest boards for gift ideas, you know the site can be a treasure trove of insight into people’s interests, including what they’re looking for in their dream home. As a real estate agent, there is immense opportunity in sites like Pinterest and Houzz to better understand your clients—their… Read more »
Learn How this Broker Stays Top-of-Mind with Clients
When it comes to direct mail marketing, there are a plethora of options. From flyers, to postcards, and brochures, the options are endless. While these tactics are seemingly simple and cost effective to create, it comes down to one thing—do they leave a lasting impression? Like any other business expense, marketing is an investment. And… Read more »
Your Countdown to the Spring Real Estate Market
Believe it or not, spring is right around the corner. While many are anxiously awaiting the return of warmer weather, real estate agents have one thing on their minds—more business. With the market forecast looking promising, there’s no time for excuses. To help you hit the ground running, here’s how you should be preparing for… Read more »
Ep. 7: How to Build the Perfect Landing Page (Part 2)
On the last episode of Stay Paid, we gave listeners a general overview of landing pages, and by the end of the episode we realized there was still much more to discuss. We’re going to talk about the main type of landing pages, how to create pages that convert visitors, and different tools and services… Read more »
Ep. 5: 4 Questions Your Website Should Answer
Your website needs to perform several functions. Before you design your site, it’s important to figure out what your brand is, and the way you want to portray yourself. Make a conscious effort to write the story of your business. You should literally sit down and compose the story of how you got to where… Read more »
Customer Story: “In This Business People Always Forget”
Fiona Santos is a real estate agent with Renovation Design Realty who understands the gravity of being forgotten. To combat this common industry occurrence, she relies on high-quality marketing tools, specifically American Lifestyle magazine. “I chose American lifestyle because it’s colorful, it’s something they can hold, they can put it on their coffee, and they… Read more »
5 of the Best Holiday Gifts for High-Net-Worth Clients
The biggest challenge luxury real estate agents face when buying holiday gifts for high-net-worth clients is choosing something that strikes the right balance between personal and splendid while not being too generic. These individuals often have access to premium products and experiences, so selecting a gift that aligns with their tastes can be difficult. There… Read more »
