How to Stay Relevant When Technology Threatens Your Job Who should listen: This episode is for financial advisors, real estate agents, and other small business owners wanting to know the way to long-term business success in a world of increasing DIY technologies. Key idea: Deep knowledge of your business, providing value and building trust,… Read more »
Ep. 249: 3 Ways to Stay Relevant Amid Increasing Technology (with Mike McGlothlin)
Don’t Head Back to School without Issue 71 of American Lifestyle Magazine
Issue 71 of American Lifestyle magazine hits homes just as families are winding down their summer breaks and preparing to send kids back to school. The mentality associated with transitioning from summer to fall always comes with the sense of getting back to the grind, a slower pace, and a more steadier schedule. You’ll feel… Read more »
Ep. 46: Become One with Your Community: Local Expert Tips
Have you ever come across a local professional who lacks local knowledge? Not only is it frustrating, it can deter you from using their services. In this episode of Stay Paid, Josh and Luke discuss why it’s so important for service-based sales professionals to establish themselves as a local expert and how to go about… Read more »
The Effortless Way to Get in Front of Your Audience Online
10 Best Ways to Connect with Younger Homebuyers
According to NAR’s mid-year demographic survey, the average real estate agent is a 55-year-old white female who attended college and is a homeowner. By contrast, the median age of first-time homebuyers is 33. That means that real estate professionals may not be plugged in to the platforms and processes that make for effective marketing and… Read more »
5 Most Powerful SMART Goals for Real Estate Agents in 2024
Updated December 2023 Have you ever made a New Year’s resolution only to forget about it within hours or days? In many cases, it’s probably because your resolution was too vague. “Close more deals” or “Find more leads” may be good goals, but they don’t do anything to create a path to help you meet… Read more »
Ep. 29: Attract Prospects Like a Magnet
When you provide clients and prospects with items of value, you make the task of moving prospects through your funnel that much easier. All it takes is a well-crafted lead magnet to pull them in. In this episode of Stay Paid, Josh and Luke discuss the components of a solid lead magnet, how to get… Read more »
Building Digital Connections to Leverage Past Clients
With the hustle and bustle of every day and the physical and social restrictions imposed by the current pandemic, it can be difficult to stay connected with your sphere of influence and your former clients. If you used to depend on touching base at the dog park or grocery store, you may find you no… Read more »
Here’s How to Crush Your Sales Goals
Hitting your sales goals is advantageous for any business. But, do you know exactly how many leads you need in order to crush each goal? VP of Marketing, Josh Stike walks you step-by-step through our leads generator workbook to ensure that you not only hit, but crush your sales goals. Video Transcription To succeed in… Read more »
7 Top Agents Share Their Strategies for How to Market Yourself as a Real Estate Agent
It’s official! Among marketing strategies for real estate agents, building relationships is the leading strategy for success. When I was first preparing to write this blog, I found myself pulled in all directions. There is a mound of information out there about how to market yourself as a real estate agent. Frankly, I feel great… Read more »
Ep. 271: How to play and WIN the content game (with Jimmy Mackin)
The New Apple Privacy Rule: What Are Marketers Supposed to Do Now? Who should listen: Entrepreneurs looking for ways to use content marketing effectively and efficiently as a direct-to-consumer strategy. Key idea: The writing is on the wall—privacy laws will continue to hamper the effectiveness of push marketing. The best alternative is to attract… Read more »
6 Video Marketing Tips For Real Estate Agents
Guest blogger Andre Oentoro promotes videos as marketing tools that excel at immediately capturing and keeping your audience’s attention, engaging them for longer periods, and enhancing recall. The internet and advent of third-party platforms like Zillow have forever changed how people look for available properties. While people most often find their real estate agent… Read more »
