It’s official! Among marketing strategies for real estate agents, building relationships is the leading strategy for success. When I was first preparing to write this blog, I found myself pulled in all directions. There is a mound of information out there about how to market yourself as a real estate agent. Frankly, I feel great… Read more »
7 Top Agents Share Their Strategies for How to Market Yourself as a Real Estate Agent
Here’s What Agents Should Post on Facebook and Social Media
What should real estate agents post on social media? What’s the best content for real estate agents? What should real estate agents posts on Facebook? How do I get people to interact with my social media? What are some real estate content ideas? What social media should real estate agents use? These are questions we… Read more »
The Top 9 Best Marketing Ideas for Financial Advisors
Marketing for financial advisors is much like marketing for providers of other professional services. You need to ensure you direct your marketing toward a well-defined audience. Your marketing should tell a compelling story. It must offer your audience something of value. And best practices require it include a call to action. But unlike marketing for… Read more »
Mind the (Service) Gap for More Referrals
There’s a gap in client service perceptions, and it could be costing you referrals. According to a Bain & Company report, 80% of companies believe they deliver superior customer service—but only 8% of their customers agree. That’s a huge difference, and when you rely on referrals to drive business, the impact of client service perceptions… Read more »
Ep. 319: Best of the Best Sales and Marketing Tips from 2021
The Best Sales and Marketing Tips We Heard in 2021 Who should listen: Entrepreneurs and small-business owners who want to know the best sales and marketing tips from people who have succeeded in their businesses. Key idea: Success requires that you commit to consistent action. Action item: Listen to each of these 8 episodes,… Read more »
Tips for Customizing Your Front Inside Cover Letter
We all know that building personal connections with clients leads to repeat business and referrals. That’s why the personalization of your ReminderMedia magazines is so powerful. With each issue, we write a default letter that is printed on the Front Inside Cover that is tailored to the issue’s content. But when your recipients read a… Read more »
Ep. 40: Why You Should Personalize Your Business Message
Let’s face it: the majority of us are apprehensive when it comes to writing. Whether it’s writing copy for a marketing piece or corresponding with our clients, it can seem like a daunting task. However, writing a personalized letter can provide your business with numerous opportunities. In today’s episode of Stay Paid, Josh and Luke… Read more »
How Real Estate Agents Can Use Psychology to Get More Client Referrals
Part 1 in our series: How Real Estate Agents Can Optimize Their Referral Marketing Strategies You don’t need to be told how valuable client referrals are to your real estate business. Even so, it’s worth trying to quantify the value they can add to your business and the commissions they can add to your pocket…. Read more »
7 Ways Agents Can Differentiate Their Service from the Competition
As of September 2023, the National Association of REALTORS® had a membership roster of more than 1.5 million people. Odds are, wherever you are there are plenty of other agents competing for the same clients and listings. So how can you ensure that your service and personality stands out so you can generate leads more… Read more »
Ep. 439: 5 Simple Tips for Writing Emails That Get Fast Results
Email Writing Tips for Marketers Key idea: With prospects opening less than 25% of sales emails, the advantage goes to marketers who give their attention to details. Even the smallest ones can make the difference between converting a prospect or getting sent to the oblivion of the trash folder. Whether you’re crafting an email… Read more »
Ep 128: DEEP DIVE – Seth Greene – The Lead Generation Tips No One is Telling You
Seth Greene is the nation’s foremost authority on growing your business. He is the cohost of the SharkPreneur podcast with Shark Tank’s Kevin Harrington—named one of the top ten podcasts to listen to in 2019 by Nasdaq. He’s also the founder of the direct response marketing firm, Market Domination, and a seven-time best-selling… Read more »
The Dos and Don’ts of Letter Writing
Updated August 2022 How to Write a Letter to Clients With all due respect to Ray Tomlinson, the purported inventor of email, email is to letter writing as video is to the radio star. With email’s speed, ease, and accessibility there’s little wonder as to why good old-fashioned pen and paper letter writing is something… Read more »
