An exodus from cities wracked by COVID-19 and a growing trend toward new work from home policies are creating big opportunities for real estate agents. My mother always says that if you look long and hard enough, you’ll find something good in every situation. But the COVID-19 pandemic has challenged her fortitude, as well as… Read more »
How to Get Real Estate Leads in 2020
Top 10 Recipe Videos to Share with Your Clients
It can be tough work keeping your social media followers engaged. Whichever platforms you’re using to promote your business, the odds are high that your clients and prospects are already wading through dozens of posts from their friends, family, and other businesses. With so much happening at once, it can be difficult for you to… Read more »
Ep. 213: How to Scale Your Business with Joey Gilkey
How to Build Sales Operations for Small Businesses You’re a small business owner, but you have dreams of scaling your business into a serious money maker, one where the gross profit line includes eight zeros. Of course, this means increasing your sales revenue, which naturally leads you to consider finding, hiring, and training more… Read more »
Ep. 347: How Dan Lesniak Made $22M in Year 1
A Target Market Strategy for New Agents Plus a Broker’s Cure for “Revolving Door Syndrome” Who should listen: New agents struggling with how to do it all with limited resources, as well as experienced agents who need a way to keep their top talent. Key idea: Developing a value proposition boils down to saving… Read more »
Ep. 154: Keith Gregg – How This CEO Built His Business on Partnerships
Generosity + Empathy + Gratitude = Entrepreneurial Success This equation might strike you as a solution to humanity’s shortcomings, but entrepreneurial success? No so much. Unless you’re Keith Gregg. Key Points The biggest lead-generating opportunity for financial advisors is to provide compassion and empathy to those who aren’t getting it from their current advisor…. Read more »
Ep. 249: 3 Ways to Stay Relevant Amid Increasing Technology (with Mike McGlothlin)
How to Stay Relevant When Technology Threatens Your Job Who should listen: This episode is for financial advisors, real estate agents, and other small business owners wanting to know the way to long-term business success in a world of increasing DIY technologies. Key idea: Deep knowledge of your business, providing value and building trust,… Read more »
The Darker Side of a Career in Sales
Making sales calls, selling products door to door, and even dealing in real estate, are all professions that are bound to leave you with some downright disturbing stories. Whether you’ve been on the other end of a call that’s left you with shivers down your spine or had to backpedal out of a house because… Read more »
Ep. 247: Step-by-Step Process for Converting Facebook Leads (with Gus Munoz Castro)
3 Tips for Producing a Higher Conversion Rate from Facebook and Other Online Ads Who should listen: This episode is for real estate agents who want more success in converting Facebook ads to appointments. Key idea: Better-quality leads coupled with a systematic follow-up strategy, including calls that encourage leads to like and trust you,… Read more »
The 2023 Complete Guide to How to Become a Luxury Real Estate Agent
Congratulations! You’ve found what you’ve been looking for: a comprehensive source that addresses everything you need to know most about breaking into the luxury market. Best of all, it does it all in ONE place. Read on to discover: Why you might (or might not) choose to become a luxury real estate agent. Who swims… Read more »
5 Easy Steps to Building a Facebook Business Page
MixBloom reports that the average person spends nearly 31 minutes per day visiting Facebook, making it a popular platform to utilize for both personal and business purposes. In fact, thousands of businesses rely on Facebook’s advertising features to garner profitable web leads. Not only can advertising on Facebook expand your customer base, but it can… Read more »
Ep. 151: Jay Baer – NYT Best-Selling Author Jay Baer on Why Sales Is About Help, Not Hype
Talk about turning marketing on its head!! Jay Baer preaches Youtility. In short, Jay wants you to give away what you know. For free. The key to getting attention, demonstrating goodwill, building trust, developing a reputation, and eventually earning back all the good things you’ve done in the form of profitable business, is by… Read more »
Ep. 263: How Pull Marketing Pushed Agent Leigh Brown to #1
How to Become More Disciplined Telling Me That Being Disciplined Requires Discipline Doesn’t Help—but the 5 Tips in This Article Do Who should listen: Real estate agents and other sales professionals looking for practical, no nonsense advice proven to generate leads and build trusting relationships with clients. Key idea: You already know what you… Read more »
