Shelly Rockoff is a Loan officer who has worked with a lot of clients over the years.

“You build a rapport with these people, and you want to keep the connection, but things get crazy, people have busy schedules.”

Shelly wanted to be able to stay in touch with her past clients in a sustainable fashion that didn’t just seem like a quarterly sales pitch.

“When the American Lifestyle magazine came about, I thought, this would be such a nice way of keeping that personal contact with them.”

Shelly got some great exposure right after her first copies hit mailboxes, “So many people have contacted me back to say, ‘we really enjoy this magazine!’”

It wasn’t long before that positive branding turned into a referral. All Shelly has to do is continue to provide amazing service and stay in touch with American Lifestyle magazine.