5 Tips to Jump-Start Your Real Estate Career

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Between the lucrative commission and flexible schedule opportunities, a career in real estate can be extremely appealing to many. Yet, like anything else in life, growing something from the ground up can be feel daunting. Aside from a developing a strong sense of inner motivation and fortitude, there are a few additional tips that can help launch a real estate career off in the right direction.

1. Utilize social media

Social media platforms provide you with various opportunities to advertise your services and reach potential prospects. Consider creating a Facebook business page, and invite your personal friends to like the page. You can also highlight new listings on either Facebook or Instagram. Make sure that any personal marketing materials include your active social media handles to increase exposure.

2. Provide marketing materials

It’s a no-brainer that you’ll need materials to help you market yourself and network with potential prospects. Typical materials can include business cards, brochures, and postcards. However, consider providing something that sets you apart and keeps you top of mind. A high-quality magazine from ReminderMedia is an outstanding impression piece that is personally branded to you and contains timely content for your recipients. (And each issue costs less than a Starbucks latte!)

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3. Adapt to change

With an ever-changing industry like real estate, you’ll need to be able to keep up with the latest market trends. Consider taking affordable real estate classes to continue your learning. Oftentimes, local community colleges offer relevant courses. Be on the lookout for new businesses and changes coming to your neighborhood—your clients will appreciate that you’re keeping up with local trends.

4. Attend events

Networking may seem like a cliché buzzword, but, in this case, it is anything but. Attend as many business events as possible. This will give you the opportunity to get your face in front of a multitude of people. Joining your local chamber of commerce can help you grow your network. Remember to always bring your marketing materials with you to each event.

5. Find a mentor

As previously stated, embarking on a new career requires quite a bit of self-motivation. But there will come a time when you’re in need of outside advice.

Connect with a seasoned Realtor®, who will understand your pain points. Whether it’s a colleague or connection via a virtual group (for example, Facebook and LinkedIn), the contact will not only offer a shoulder to lean on, but, also years of valuable knowledge.

When it’s all said and done, making the decision to dive headfirst into a new career can be frightening, but, if done correctly, it could very well be one of the best decisions you’ve ever made.

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