Keep Your Cool: 3 Ways I Avoid Summer Burnout

Just recently I spoke with an agent that was complaining about being worn out from the summer season. From stacks of paperwork to grueling hours spent in the office, it’s no surprise that he’s pretty close to his tipping point.

I like many have also been in his shoes. But I have come to the realization that you can’t spend your whole life working. I’ve outlined the three things that I try to practice when I feel a big burnout looming on the horizon.

I remember my worth.
As hard as it may be to put work aside, it’s often just what you need. Ask yourself this—how can you provide value to your clients if you don’t value yourself? I’m not telling you to go off the grid for weeks (while that would be nice), but just take a few days. I’ve found that just spending time with my friends and family is the reset that I so desperately need.

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I rely heavily on automation.  
Any salesperson knows that minute details can hold us hostage. Whether it’s e-mail marketing or lead nurturing, we’re not sure where to turn next. I can’t stress the importance of utilizing a CRM and apps that help to automate your daily tasks. With the right system, I’ve been able to save time and streamline my workflow.

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I know when to call it quits.
No, I’m not telling you to quit your job. But, you do have to recognize when it’s time to close up shop for the day. Is the extra ten minutes you spend scouring for leads at 1am really doing you any good? Probably not. I’ve accepted the fact that the work will be waiting for me tomorrow; it’s not going anywhere. I tend to be more productive when I look at something with a fresh set of eyes.

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Sales is a grind. Taking a little step back to gather yourself before you go barreling into the fall months will help you keep your momentum and sanity in-check.


Written by Luke Acree

Luke Acree, President of ReminderMedia, is a sales fanatic, a marketing evangelist, and an expert team builder. Luke has worked with tens of thousands of agents over the years, helping them understand how to connect with their client database in a way that generates leads, secures repeat clients, and captures referrals.